Shop Our Brand

From mugs and tumblers, to T-shirts and alien glasses, find it all here!

Museums & Attractions

From fine art to alien research, follow your inspiration.

Outdoor Activities

Bring your golf clubs! Roswell has three courses to choose from.

Day Trips

Discover hidden gems just outside the city like Bitter Lake National Wildlife Refuge.

Let's Get Wild

The critters at Spring River Zoo look forward to seeing you!

New Mexico True

Roswell is proud to be NM True.

Top Attractions

1. Sunshine will be on your mind when you’re swimming in our outdoor pool, or during the winter months head inside for a few laps in the heated indoor pool. The fun doesn’t stop there head inside to shoot some hoops and workout. Learn more… 

2. At the museum are 12 galleries, an art education center and a planetarium.  Accredited by the American Association of Museums; RMAC is a preeminent museum in southern New Mexico and known for the quality of programs, exhibitions and collections showcased. Plan your visit… 

3. Skeptics and true believers can agree for all things alien and UFO go to the International UFO and Research Center. Walk through the facility and dive into the mystery of 1947 then head to the library filled to the brim with UFO and alien research and sightings. See for yourself… 

4. Connect with the natural world and visit the zoo. It is home to over 100 animal specimens so there is plenty to see. With a new exhibit, fun programming and amenities like a historic carousel and train rides you’re in for fun! Buy your ticket… 


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Upcoming Featured Events

List of Events

National Night Out!

August 3 @ 5:00 pm - 9:00 pm

La Cumbre Brewery Tap ...

August 5 @ 5:30 pm - 8:00 pm

First Friday

August 6 @ 5:00 pm - 8:00 pm
+ Export Events

Shop the Roswell Brand

Let us be your stop for all your souvenir and merchandise needs! We are the only location in Roswell with official trademarked merchandise utilizing our iconic “R”. Sport the one of a kind Roswell brand by purchasing online or in-person at our store!

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Public Health Precautions

All visitors should remember to use a face covering, practice social distancing and routinely wash and sanitize their hands.